Creating Consistency With Your Brand

Your logo represents not only you and your company but also your brand and overall commitment to your clients and customers. And creating consistency by adding your logo to everything you personalize (from name tags to corporate gifts), lets people know you’re proud of what you stand for.

Consistency in logo use will make your brand an industry leader.

The word consistency isn’t the most exciting word in the English language, and it often comes with a misconception that you have to be boring to be consistent. However, this is not the case, and you can be consistent with any brand image that you want to represent, no matter how garish or out there it may be. The key is never to let that image slip.

No matter how big your company is, using your brand is what makes you stand out. And, in the name tag world, using your logo consistently on all personal identification products helps to define and identify you and your company.

From colors to logos, consistency matters.

So, using name tags, name badges and other personal identification items will establish your brand. And finding the right consistency with logos, colors and fonts helps to solidify your message. By defining what your brand is up front, you help establish your company as an industry leader. And making sure that your logo balances your brand at the top can be quite the process.

Make sure to use the same colors for all of your logo work. Find a way to keep your logo and text the same on all name tags and name plates. If your office uses signage, make sure to include the proper colors and consistency. A company who ensures that their brand is well developed will retain and obtain connections with their clients and customers.

Don’t forget to brand all your personal identification needs!

From name plates to lanyards, your brand is how you define yourself. Add logos to everything! Especially when attending conferences and other events. By wearing name tags at these events, you make yourself more visible to others, which opens the door to retention and better communication.

This consistency only works when you use your name tags and other personal identification correctly with logos, titles and names. How do you find consistency in your branding?

Name Plate Functionality In The Workplace

While a name plate is a common thing to see in a workplace, they are often needed for various reasons.

From employee identification to the labeling of doors and stairways, name plates serve multiple functions in different places. Often when found in an office building, a name plate typically displays someone’s name and title. And these plates either sit on a desk or hang on a wall just outside of an office.

But, many times these functional personal identification tools play different roles.

Banks, Libraries and Schools

Banks often use a name plate with a message such as Next Teller Please, Lane Closed and other instructions. Libraries can use name plates for labeling shelves and book carts so readers can easily find what they are looking for. And schools often use name plates for room numbers or door signs.

Teachers may find it necessary to labels specific tasks or sections of a bulletin board. Name plates make this labeling quick and easy. With simple adhesives or easy-to-use wall mounts, each name plate quickly becomes visible.

Gifting, Decorating and Awards

Corporate gifting is one of the best ways to grow and maintain your business. Most companies agree that the fundamental reason for gifting is to acknowledge relationships and improve personal connections. Customize each name plate with a person’s name and title or favorite saying and recognize them at your next meeting.

Or, create a unique decorating style with a custom name plate with a favorite quote. Hang them with wall mounts or set them on a shelf or counter with either a desk holder or desk base. And, choose from a variety of colors and printing or engraving options to customize the look.

Name plates make unique awards. Use award titles and other achievements for the text on name plates. Everyone is sure to enjoy this unusual name plate use.

Directions, Instructions and Information

In many offices and workplaces, information about rooms or directions is a frequent need. Customize name plates to meet any informational needs and help visitors and employees feel more welcome. Whether it is to point out a meeting room or a restroom, these directions are often required in most settings.

We’ve all seen the push or pull signs on doors. Use a name plate to designate which way a door swings, so people know without having to try both ways.

No matter your use for name plates, we’re sure to have what you need!

Employee Certifications for Encouragement

Are your employees just the best and you need new ways to recognize their certifications? Here at Coller Industries, our customer service department has the answer for all of your certifications needs!

using star shaped name tags for employee certifications encouragement

“I wanted to have certifications for each of our products,” Hannah, our Customer Service Manager, explained. I was originally going to do a sticker board but Traci, our Assistant Customer Service Manager, had the idea for star name tags. We’re a name tag company, so why not use name tags?”

To better assist our customers in their ordering process, customer service is available to help process orders, answer product questions and overall be there for each person as needed. Meaning that each customer service representative needs to know how to use all of our products.

“I love the stars!” Traci exclaimed. “Hannah and I talked about certifications in products as a good recognition program. We wanted a way to move our team through training with a visual element of everyone’s progress. We had talked about a chart or certificates, but we were so happy when we thought of tags. Because, after all, we are a name tag company.”

Custom Shape Name Tags

A custom shaped name tag is a great way to draw attention to your company in a world of rectangle badges. Make sure your customers remember your company by selecting a shape that will highlight your logo or that helps to define your company. We have several templates to choose from including ovals, a variety of animal shapes and more. With our advanced laser technology, we can create almost any shape or design.

PRO TIP: We also have holidays shapes! Check them out.

These star tags have become popular in our customer service department. Due to the steps to becoming certified being so simple, almost all of our customer service team has every star. And that means one major thing for all of our customers. We know how to help you get what you want and need!

So, don’t hesitate in getting any of your personal identification needs. Our customer service team is dedicated to helping you, our customer.

Or, better yet, get your employees certified in their daily tasks by adding custom shape name tags to their cubicles. Choose a shape that best suits your company and add titles that work for your company.

The Power of A Branded Lanyard

From advertising to practicality, branded lanyards benefit any business.

Custom lanyards have never gone out of style. And they continue to grow in popularity, especially when it comes to how they are branded. From sports team colors to business logos, each lanyard reminds the wearer of where they got it.

And, they are more than just a reminder to the wearer, they also let the beholder know more about your brand. Custom lanyards have a potential to reach far beyond what a name tag or badge does. Lanyards have far more useful applications than a name tag. While name tags are perfect for identifying employees and visitors, lanyards add security, branding and functionality to identification.

Everyone uses lanyards!

They are everywhere: schools, office buildings, sporting events and more. So many places use lanyards on a daily basis. Lanyards are also commonly used during conferences, conventions and other events.

While frequently used for displaying name tags, these promotional products have many different uses. Most people have found lanyards to be useful in everyday life. Use them to keep track of your keys, or use them to keep pens and other personal items close at hand.

Now, what about that branding?

custom lanyards are perfect for branded promotional materials Lanyards are incredibly versatile due to their custom nature. Add text, logos, graphics and so much more to promote any brand. The text can be a phrase, a date or the name of an event or business. Wearing a lanyard makes ID or credentials more accessible to show to others or for security proof that you can be in a building or any other typically private place.

Keep your employees branded at all times. Add your logo and company color to a lanyard, and you won’t be able to give them out fast enough. Or, use a slogan or motto on branded lanyards to promote your business. These tools add recognition and identify not only the wearer but the company as well. Often, lanyards are a requirement for access to a building or meeting and can be used this way as advertising.

So, strengthen your brand at in your office and at your next event with a custom lanyard.

Introducing: Value Plaques For All Occasions

Say hello to our newest personalized product value plaques.

What Are Value Plaques?

A plaque is a plate of metal, ceramic, stone, wood, or other material bearing text or an image to commemorate one or more persons, an event, a former use of the place, or some other thing.

Our plaques have an attractive, wood finish that highlights a vibrant metal plate. Value plaques give you the beauty of real wood at a lower price. Made of particle wood and coated with a finish, the plaques look like natural oak, mahogany or walnut.

The metal plate has a brushed, semi-glossy or reflective surface depending on the color combination you choose. Each plate is laser engraved creating the color for the text and graphic, either by oxidizing the metal or revealing a second colored metal underneath. This plate is permanently attached to the wood plaque.

Why You Need A Plaque

There are countless ways to use these value plaques. And, with tons of custom options, you can give them your unique style. These plaques make terrific awards for sporting events, baking contests, art competitions and so much more. Plaques are also perfect for placement and academic awards.

Customize the text however you want and add stock graphics or custom logos. It doesn’t matter what you need the plaque for, the design options are practically unlimited.

You may want to recognize an outstanding employee with a corporate award. Maybe make graduation plaques for your family and friends. Or, honor a deceased loved one with a memorial plaque. How about interior decor? Create a quote plaque with your favorite proverb and hang it in your home or office.

Customize Your Value Plaque With These Options:

Select your font and add any text you need.
Add a logo or custom graphic to either brand for your business or create a one-of-a-kind piece.
Displays easily in a vertical or horizontal orientation and back hanging slots.
Seven different sizes are available and no minimum to order.

However you choose to use them, custom value plaques bring quality to you and your life. These value plaques come with competitive prices and a lot of custom options.

Category: Our Products